World Products Launches Full Circle Engine Plan: Engine Assembly Process Transferred to Network of Engine Builders across the Country

Written by Moore Good Ink Ronkonkoma, NY: World Products, the well-known casting company and producer of thousands of hot street engines over the past decade, has made a radical change in its business practice. They are ceasing in-house engine assembly at their casting works in Ronkonkoma, NY and opening the door of opportunity to a network of engine building shops across the country who would like to participate in their new engine-building program.   How the Program Works When the consumer decides to purchase a new engine, he or she consults the Worldcastings.com website, first to choose from a large selection of proven combinations and, second to select an engine builder from the Directory of participating engine builders. The consumer, for the first time, can shop for price from all the listed builders and has the option of selecting a local company from the contact information provided. With password access, the participating engine builder then logs onto the Engine Builder page of the World website and searches for the best deal available from the participating warehouse distributors. The warehouse distributors not only provide the World block, heads, and intake castings but also the 75 to 80 line items required to complete the new engine build. In addition, World Products promotes the participating engine builders on the WorldCastings.com website and provides them with a Bill of Materials and Engine Build sheet, including all dynamometer tests results. $125 Rebate Moreover, if the engine builders complete their rebate form and their Proof of Purchase form, they qualify for a $125 rebate, which they will receive in the post from World Products. But...